AR & VR

AR & VR

Augmented reality (AR) is an interactive experience that combines the real world and computer-generated content. The content can span multiple sensory modalities, including visual, auditory, haptic, somatosensory and olfactory.

Augmented reality (AR) enhances the real physical world with superimposed digital elements, while virtual reality (VR) is an artificial, simulated environment that provides an immersive experience.

What Is VR Content? Virtual reality (VR) content is any object or experience made for a virtual reality environment. An example of VR content would be a virtual golf game, or simply a golf club (object) used in the game. VR content might be interactive, like a game, or it might be passive, like a video.

When people hear the terms augmented reality (AR) and virtual reality (VR) their minds tend to think futuristically. But the truth is, AR and VR content is here — and it’s not even new.

AR and VR existed in their earliest forms almost 200 years ago (you read that right) when Charles Wheatstone invented the stereoscope in 1838, using separate images for each eye to create a 3D image effect.

Over the next century, AR and VR hit milestones like the first novel predicting AR/VR technology as we now know it (1935), the first VR machine (1956), and the first VR headsets (1960s and 1970s). Advancing computer technology in the 1980s accelerated AR and VR tech developments and by the 90s people could buy VR headsets to use at home or watch sports games on networks using AR to enhance viewing.

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